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ABOUT US
Airoh was born out of the desire of making the quality, protection and innovation of an helmet designed for road and off road champions available to all two wheels’ lovers.
Antonio Locatelli
Founder & CEO
Words from Antonio Locatelli, who, in 1997, founded the AIROH brand with great awareness and determination. The brand is literally Antonio's Innovative Range Of Helmets. AIROH was founded in the province of Bergamo, in Northern of Italy, the company has always had a clear mission: to create and produce high-quality helmets that are synonymous with safety, design, and performance.
These features, designed to satisfy the best riders, are available to every passionate two-wheel enthusiast who uses them on asphalt, dirt, sand, snow, and in any other terrain. Over the years, the company's DNA has evolved, but it has never forgotten its origins, values, and the deep passion for the racing world, and beyond.
This passion has consistently led to the achievement of incredible milestones, as evidenced by the company's impressive list of accomplishments, including an incredible number of world titles from 2005 to the present.
#DARETOBEGREAT
ENGINEERED TO THE EXACT SPECIFICATIONS OF WORLD CHAMPIONSHIPS RIDERS
Our passion for racing has never been a secret, we have always exposed this part of our DNA. We have always believed in the power of dedication, in the strength of that light that shines in the eyes of young promises and great champions, of those who want to achieve their goal at any costs.
For this reason, the helmet that our riders and world champions use is exactly the same one found on the market, to allow everyone to have a loyal ally to achieve their own dream, to reach the finish line.
Our Racing Unit, made up of former riders and well-knows on and off-road industry experts, helps the realization of a dream, of an ambition, of those who share our same values.
Their great experience and all the #AirohRiders feedback after a training or a competition, but also after using our product in their free-time, allow us to make our helmets more and more efficient, able to satisfy the needs of a world champion but also of any other biker who uses it.
Ambition, Innovation, Resilience, On-Off, Heritage.
Ambition: the desire to always improve by constantly seeking for excellence, exceeding expectations and overcoming every single obstacle with strength and determination.
Innovation: dare and follow unexplored routes continuously looking for new challenges to face, new ways to expand and enrich our know-how.
Resilience: always get back in the saddle gritting the teeth without fear of getting the hands dirty.
On-Off: create and produce helmets designed to meet the needs of two-wheel lovers of any discipline or extraction, allowing them to fully enjoy their moment of peace and freedom.
Heritage: always looking ahead, never forgetting who we are and where we come from, is a mix of foresight and passion.
Excellence through competition.
A never-ending process.
The path that leads to the birth of a helmet is an endless process because the pursuit of excellence must be endless for those who, like us, always want to improve, without settling or compromising.
Aiming at absolute quality with extensive studies that allow us to create a helmet that can be used in all climatic conditions, so with sun, fog, rain and even smog; in every place whether on the road, on track, in the mountains; on any surface like asphalt, mud, dirt roads with dust and stones; practically everywhere and at any time. The helmet comes from an idea, it is figment of the imagination, like everything around us.
A mental vision that then must be realized through drawings, 3D and physical models, up to a concrete sample which will be tested in every single part, to optimize its forms, to emphasize its performance. Behind a finished helmet and the start of actual production there are multiple steps that involve various tests, many of which are completed with the help of our wind tunnel and certified internal test laboratory. These tools are also essential and useful for verifying full compliance with the safety parameters established and imposed by national and international regulations.
The feedback from our riders and world champions are essential, they are the first real testers of our products; they help us to perfect every single aspect of our helmets. There are obviously also additional actual tests on the road and/or on track, carried out both by our riders and internal staff; since, at AIROH, we don't only provide our professional skills but also our experience as motorcyclists, as two-wheel lovers who are committed to creating something perfect and functional, which can really enhance the riding pleasure.
This allows us to improve our products but also to project and design some enhancements and additional accessories, like for example colored and mirrored visors suitable for almost all our helmets.
At the end of the product testing and control phase, can start a further step that provides for the creation of captivating graphics to allow each motorcyclist to choose the one he likes best or that best matches his equipment.
Every design and graphics is studied trying to combine the current chromatic and thematic trends with the most used colors for motorcycles, to allow a harmonious combination of helmet-motorbike-equipment but also to create new, colorful and unique look, real outfits that emphasize the style of each biker. As regards the actual production, it is entrusted to the expert hands of the qualified and specialized staff who make up the various assembly and control lines.
This reinforces how important is the so-called “human factor”, for us at AIROH, it is simply fundamental to increase the value of our helmets, results of a meticulous craftmanship.
Therefore, maximum attention is paid to even the smallest and seemingly insignificant detail that, not only in the early steps, but also and above all during production and after-sales assistance, to offer a complete an efficient service.
